Friday 13 March 2015

DigiPak



Above is our completed DigiPak, it uses idea of purity through the symbolisation of the rose. This represents femininity and being free.

1 comment:

  1. Much improved. A highly proficient example of a digipack. Level 3 mid (C1/B3)

    Strong layout of elements and use of institutional conventions (logos, legal blurb, lyrics inside) and greater skill in the use of layer blending and colours consistency.
    Stronger sense of brand identity now, some indication of image and genre from the rose iconography. The images of your artist, costume etc lack of security in 'who is she supposed to be' (i.e. image and the selling point) are the weak aspects now.

    To improve take the photos as a separate photoshoot and think about her costume to create a stronger image for your artist that fits this genre and audience.

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